In a groundbreaking moment for Indian representation on the global stage, Bollywood sensation Katrina Kaif has been named the inaugural Indian brand ambassador for the renowned Japanese fashion powerhouse, UNIQLO. This collaboration stands as a testament to UNIQLO’s enduring dedication to quality, affordability, and sustainability, values that resonate deeply with the brand.
When asked about this significant association, the actress expressed her enthusiasm, stating, “I am very excited about my partnership with UNIQLO. Personally, I have always been fascinated with Japanese culture and their design aesthetics. UNIQLO has been my go-to brand for my daily essentials and over the years I have admired how functional and innovative their products are. Their simple, high-quality clothing is also very versatile, and perfect to build one’s everyday wardrobe with.”
Katrina Kaif’s status as a global icon strategically positions her as a beacon for UNIQLO, particularly in India’s burgeoning fashion market. Her style and philanthropic efforts have garnered admiration from a youthful demographic, making her an ideal representative for the brand. Alongside her role as UNIQLO’s ambassador, Katrina also serves as the brand ambassador for Etihad Airways.
This milestone collaboration not only celebrates the synergy between Indian talent and international brands but also signals a new era in the fashion industry’s global landscape.