Ranbir Kapoor Wants to Represent Indian Cinema, Not Bollywood
At Ramayana's London promotions, Ranbir Kapoor explained why he is done with the Bollywood tag and is championing Indian cinema's many languages.

Ranbir Kapoor is promoting what is being called the most expensive production in Indian history, but the word he is least interested in defending is Bollywood. Speaking to British broadcaster ITV during the London leg of Ramayana promotions, the actor made a clean argument: the label is borrowed, reductive, and no longer matches the cinema he wants to represent.
Why he rejects the label
Ranbir traced the term to its origins. Because the industry was based in Bombay, Hollywood became Bollywood, he said, and other centres got the same treatment with rhyming names. In his telling, that is exactly the problem.
His framing matters because he is not running down Hindi cinema. He is asking the world to see the full map. When he says Indian cinema, he means every language and storytelling tradition that gets overshadowed by one portmanteau.
“I would like to be a representative of Indian cinema,” he told ITV. His point was not about pride alone. He described a country of different cultures, languages and states that is still united by a common effort to make art.
The actor’s global examples were telling. He pointed to Crouching Tiger, Hidden Dragon, the Korean film wave and Life Is Beautiful as proof that an authentic story rooted in its own culture can travel without sanding off its edges. The ambition, he argued, is global reach without blindly trying to cater to a global audience.
The label hides more than it reveals
For Hindi film fans, Bollywood is familiar shorthand. But as a catch-all for Indian cinema, it flattens a multilingual map. India releases films in Hindi, Telugu, Tamil, Malayalam, Kannada, Bengali and more, and several of those industries now outrun their older regional boundaries.
Ranbir’s statement lands at a useful moment. Ramayana itself is a pan-Indian mythological film that brings together actors from different industries, so the production is practically a walking argument for a wider frame.
- Authenticity travels. The films that break out globally tend to be rooted in a specific culture, not diluted for the widest possible market.
- Bollywood is one room in a bigger house. Using it for all Indian cinema hides the scale of regional industries.
- Naming is recognition. Precise language gives filmmakers from every language credit for their own work.
What changes for viewers
The practical takeaway is small but real: describe a film by its language and industry the way you would for Korean or French cinema. That habit gives regional hits their due and helps the global audience discover films beyond the Mumbai map.
Ranbir’s position is not a rejection of Hindi cinema. It is a pitch for a bigger, truer name: Indian cinema, in all its languages, on the world stage.
Source: Filmfare




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